How Students Can Lower College Costs

If you shudder when thinking about financing your child’s education, you are not alone. With rising tuitions, and more students competing for limited financial aid, the cost of a 4-year education has risen dramatically over the past decade. And while … Continue reading

UC Admissions Gets Tougher for In-State Students

According to data from the 2014-2015 admissions season, Californian’s are facing even tougher admissions odds at UC campuses, while offers to out-of-state and international students are increasing. The number of Californians accepted to a UC campus dropped by about 1,000, … Continue reading

Who’s Reading Your Essay?

Here’s a visualization exercise I use with students before they start their admissions essays. I want you to imagine a college admissions representative. I’ll say it’s a woman in her late 30’s, but you can visualize anyone you want. It’s … Continue reading

Advice from the Other Side

I asked students and parents from the Class of 2015 to share their advice for students and parents about to begin the college admissions process. Who better to provide guidance than those who have just completed the journey? Here is some … Continue reading

Waitlisted? Here’s My Advice.

After months of stressing over applications, a waitlist offer from your top college can be a bittersweet pill to swallow. You didn’t quite make the cut for acceptance, but they clearly considered you worthy enough. So, is it worth it … Continue reading

5 Unpredictable Factors in Admissions

A rejection letter, especially from one of your “match” or “safety” schools, can leave you scratching your head and wondering WHY?  Why was your classmate with similar grades admitted, while you were not? When dealing with the frustration of rejections, it’s helpful … Continue reading

Decision Time is Coming

March is an exciting time for seniors as college admissions decisions continue to roll in. Students all over the country are waiting with baited breath to learn where they might be heading in the fall. Parents are waiting to see … Continue reading

When To Begin College Planning

I went on numerous campus tours while I was visibly pregnant with my daughter, and always got the same comment from other parents: “Wow, you’re starting early!” They said it only half jokingly, as if they wouldn’t be entirely surprised … Continue reading

10 Ways to Demonstrate Interest in a College

Once you’ve determined that one or more of the colleges you are applying to consider demonstrated interest in admissions, how do you make sure they know you really want to go there? It’s easy – below are some of the … Continue reading